DMEXCO, September 18 - 19, 2024, Cologne
DMEXCO - Digital Marketing Exposition & Conference is Europe's leading digital marketing & tech event.
Innovative solutions for PXM, AI and information management
Find Noxum at the World of Ecommerce: Hall 7.1 E043
We cordially invite you to visit us at DMEXCO 2024. Meet our experts at the Noxum booth and learn how our tailor-made solutions can optimize your business processes and omnichannel marketing. Take the opportunity to find out about our latest Product Information Management (PIM), Content Management System (CMS) and Product Experience Management (PXM) solutions. Visit our stand and be inspired by our technologies.
NovaDB PIM: Efficient management and omnichannel marketing for your product data
Our headless PIM solution, NovaDB Product Information Management (PIM) , helps companies to manage product data efficiently and present it consistently across all sales channels. NovaDB PIM is the ideal content hub to supply all relevant online channels and e-commerce platforms with perfect product data. By integrating new technologies such as AI (ChatGPT), we enable automated content creation and translation for different target groups and channels. The aim of this is to reduce the workload on your own employees, improve the customer's product experience and increase conversion. Our solution supports comprehensive omnichannel marketing by ensuring that consistent and high-quality product information is available across all sales channels.
Image1 Success Story Customized data for retailer platforms - create BMEcat catalogs with just a few clicks
Easily populate dealer portals with a standardized exchange format
Thanks to the Noxum Publishing Studio, manufacturers can also present themselves competently to their dealers. The versatile interface options allow manufacturers to respond to the requirements of dealers with regard to the exchange formats for their online portals.
Request the success story and find out how Festool creates its BMEcat catalog in several languages and with country-dependent product ranges with just a few clicks.
New times in product communication in e-commerce
NovaDB supports minute-by-minute updates and real-time content delivery to display accurate information at all times
In the dynamic marketplace and online shopping, Festool, manufacturer of premium power tools, is at a crucial turning point. With the transition to a digital-first strategy and the expansion into the direct-to-customer (D2C) market through the Festool online store, the question arises: How can efficient and agile product data management be achieved that also enables fast online portal updates via high-performance data delivery? This project presents the solution from Noxum, Festool's long-standing partner, in which NovaDB is used as a data hub and data management solution.
Advantages for Festool
- Full access to all PIM data
- Efficient preparation of data for all channels
- Perfect control of content
- Acceleration of portal updates
Find out more about how NovaDB optimizes Festool's e-commerce processes.
